Tuesday, 29 January 2013

Album Cover discussion


Our groups initial ideas for an album cover was to try and use the same main effects that we used in the music video: prism and bad TV. We also thought about whether or not to use a location background or to take the photo in the studio. Other ideas we had to try out were if to have the artist on the cover because many of the case studies we used didn’t.

 

The first attempt was the use of the prism effect on a background without the artists. The kind of location we wanted was of a city skyline or of a similar kind of location to that of the music video. After some experimentation with photos we found from search engines we decide that the best kind of image was of a derelict building or old estate. After choosing the image we applied the prism effect intensively. We found that for this kind of shot the picture by itself was to plain without the added effects.

 

Our second attempt was of editing a still image from the video.  For this cover we tried to create the bad TV effect with the ASAP rocky album cover in mind. After we added the distortion we decide to add a few other effects like changing it to black and white and adding a glow around the main artist so that he stands out. We found that after this was done that the other cover which used the prism effect was more dynamic and eye catching.

 

In or final trial cover we tried to add both effects to a studio image. By this stage we had also started to develop a logo so that also features in trial cover. So we got a picture of Tyler the Creator from online and began editing it with both effects and added one of the logos to the cover once we had finished the editing. We found after we had finished it that the logo should probably be on the back of the album cover because even if it is smaller than how it is on the trial cover we thought that it would  be too cluttered with text when the title and artists name is on there as well as the parental advisory sign. Also we thought that a studio image isn’t really the kind of setting that is coherent with the music video.

 



In conclusion we have decided that the city setting is more suited to our video and that the prism effect might not be used depending on the photo we choose but we will try and use both effect. This is because despite it not working with the studio shot we feel that in the right setting the effects will work with the photo.

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